NH area automotive chain stores stepping up their game
Master technician Sean Collins inspects a Kia Sorento at the Pep Boys shop on South Willow Street in Manchester on Friday. (MICHAEL COUSINEAU/UNION LEADER)
"The best part is a place to work at a desk," the Hooksett resident said at the South Willow Street store. "Bring a laptop and accomplish something while your car's getting fixed."
The renovated waiting space "may change where I go" by remaining loyal to Pep Boys, Godbout said.
Craig Jewett, president and owner of Jewett Construction in Raymond, said his company has built or remodeled more than 60 dealerships around New England in the past decade.
Peter McNamara, president of the New Hampshire Auto Dealers Association, said the car makers require dealers to spend millions on new buildings and to meet rigid requirements, even dictating what beverages to offer customers.
"The service is always the backbone of any new or used dealership," McNamara said. "That is where they're going to cover all of their expenses if they run their operation correctly."
"If you have a happy customer in your service department and you show you have good customer service and fix it right the first time and it's convenient where you can get in and get out of there, they're more likely to come back to you to buy a vehicle," McNamara said. "It's not the cappuccino."
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